Tuesday, September 22, 2009

Nielsen Homescan Program

You may have heard previously about the Nielsen Homescan Program. It hasn't been available in our area...until today! I was able to submit an application in full, and it said I would hear back if chosen.


What is the Homescan Consumer Panel?
Homescan focuses on measuring consumer attitudes and behavior. The panel is made up of people just like you, whose opinions help manufacturers and retailers make decisions on what products to develop or improve. Homescan is a part of The Nielsen Company, the world's leading marketing information provider.

What’s in it for me?
You’ll earn gift points that are redeemable for name-brand merchandise, including electronics equipment, jewelry, household items, toys, and much more!

You’ll also earn entries into our many exciting sweepstakes. But, above all, you’ll be making your opinions count!

How does it work?
As a panel member, Homescan will provide you with a hand-held scanner. Every time you or members of your household shop, you’ll use the scanner to scan the barcodes on all of your purchases. Then, once a week, you'll send us your purchase information. It's as easy as that!

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